This Telephony article from 2001 is a telecom bubble gem.
In it, Greg Jenkins CEO of El Paso Global Networks writes: “One molecule of natural gas versus another isn’t very different. In telecom, you are plugging a little packet into the fiber optic network, and you want that exact packet coming back out. So the logistics are a little bit more cumbersome.” Oh, just a little.
Yesterday’s blog covered Pontio Communications. They were bought by El Paso Global Networks for $108M and El Paso sought to co-lead the bandwidth trading revolution. They didn’t stop there. In a co-build with Broadwing, El Paso invested in a long-haul route between Houston and Los Angeles. From there, they hoped purchase, trade and lease their way to a vast network of bandwidth pipelines.
The meltdown appearantly was good news for El Paso Global. “We are in a position to get control of those scarce assets at a time when they are not being sold at a premium. In fact, they are going at a discount,” said Jenkins in the article. “For this reason, El Paso Global will be able to assemble…network at a much lower cost than we originally contemplated.” Hooray!
Jenkins and his deeply-pocketed El Paso parent weren’t intimidated from being new to the telecom playground: “While this industry has a great deal of technological sophistication and advancement, it has very little commercial sophistication and a great deal of inefficiencies from an operational standpoint.” I for one appreciate El Paso’s help in improving our industry. Thank you.
Balu Balagopal, El Paso Global’s chief commercial officer, echo’d Jenkins’ excitement for the innovation their company would bring to telecom: “[Telecom companies] were motivated to provide a leading-edge service for the simple sake that it was leading-edge and not driven by the value considerations underneath that,” Balu appearantly babbled and then vowed that El Paso Global will not mimic these mistakes.
By February 21st, 2001, El Paso was making good on Balu’s babble. In their own words in this press release, they touted: “El Paso Global Networks has been one of the most active market makers in the emerging bandwidth trading market, having completed more than 260 transactions covering approximately two billion DS-0 miles since the beginning of 2000, including the industry’s first bandwidth option.” Now that is bringing commercial sophistication, efficiency, value consideration to the stodgy telecom industry.
I included the links so that you didn’t think I made these quotes up. The telecom bubble was a strange yet exciting place to be.
Anyway, I have no idea what El Paso contributed to the bubble. Neither do they. Let’s put them down for $500M.
